Conducting A/B tests on the Facebook Audience Network, optimising conversion funnels using tools such as Google Analytics. Understanding business, marketing, and legal constraints and opportunities to drive the growth of the business.
Managing all search engine optimization and optimising content based on analytics and keyword research. Developing and executing an SEO strategy to improve organic search rankings and maximize qualified web traffic.
Utilizing existing CRM tools to build, test, and execute marketing campaigns including onboarding flows, email creation, push notifications, user journey mapping, landing page creation, lead form creation, webinars, lead scoring & more.
You will be the primary point of contact between the product and cross-functional teams. Taking into consideration business and user requirements, you will develop the product strategy and roadmap as well as analyze product performance against des
Creating campaign concepts and executing campaigns across channels. Analysing the results of launched initiatives and driving improvements through scalable, efficient new processes that will optimise our resources.